A new hard-hitting campaign to encourage people to report unwanted sexual behaviour on public transport has been launched by Transport for London. The campaign forms part of a programme of policing activity to eradicate unwanted sexual behaviour on London’s transport network.
Building on the ground breaking 2015 ‘Report it to Stop it’ film, which has been viewed more than 13 million times on YouTube alone, the new campaign underlines that every report matters, is taken extremely seriously and provides valuable information to help catch offenders. The film also warns potential offenders that they could be caught at any time.
TfL’s most successful campaign film has helped encourage women to come forward and report unwanted sexual behaviour that makes them feel uncomfortable – with a 36 per cent increase in arrests since its launch.
Since TfL and the police launched the Project Guardian partnership in 2013, with the aim of eliminating unwanted sexual behaviour from the transport network, the number of annual reports has doubled from 1,023 in 2012/13 to 2,087 in 2015/16.
Those who experience unwanted sexual behaviour on public transport do not always feel they will be believed or that the offender will be caught. The new campaign film has evolved to tackle head-on those misconceptions, highlighting how every report matters, is taken seriously and used by police to bring the offender to justice.
The Mayor of London, Sadiq Khan strongly backs the campaign. “Keeping Londoners safe is my top priority and I want all women and girls to feel confident travelling on our transport network. This vital campaign highlights how any form of unwanted sexual behaviour is unacceptable, and victims must be given the right support when they report offences,” he said.
“By working together with partners, we can raise awareness of these crimes, give women and girls the encouragement they need to come forward, and bring perpetrators to justice. I urge Londoners to speak up and report unwanted sexual behaviour to the police immediately, if it happens to them.”