Hat Gallery in Kensington, owned by milliner Marly Vroemen, displays a variety of stunning hats. These hats showcase the more traditional style and colours of black, navy and white. They are more practical for consistent use, though Vroemen says she has seen a turn away from their classic look.
Vroemen listens to the feedback of her customers when deciding which hats to display in her stores, as well as when designing her own brand Bronte. The chic exhibition of each designer in the store helps customers to find exactly what they are looking for.
At a time like Royal Ascot, Vroemen says that the hats are "about knowing that you want to make an entrance and statement." Colours like pinks and oranges are all the rage during the current season, as seen through the store's window display.
Vroemen cares about every detail of her business, including the store's window presentation. She was very pleased with the current set-up and explained how it matches with the trends of Ascot season with colours that are "stronger, more positive, [and] more optimistic.”
This display of hats features designer Bonnie Evelyn, an exclusive to the UK. Vroemen chooses each milliner in her store based on filling her gallery with the right niche for every customer.